Haier names Sun Yingsha global brand ambassador for AI smart-home campaign
Overview
Haier announced on October 13, 2026 that table tennis player Sun Yingsha will be its global brand ambassador.
The partnership carries the theme "Ai Shasha AI at home" and is meant to promote Haier's AI smart-home products. Haier cites its 17 consecutive years as the world's top large-appliance retailer by volume, and says it had more than 130 million registered smart-home users as of the first half of 2026.
Written by AI from the articles below · updated Oct 13, 4:22 AM ET
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- LeiphoneNewsHaier names Sun Yingsha global brand ambassador, with "Ai Shasha AI at home" theme
AIHaier announced on October 13 that table tennis player Sun Yingsha will be its global brand ambassador. The partnership, themed "Ai Shasha AI at home," pairs Haier's 17 consecutive years as the world's top large-appliance retailer by volume with her sports profile. Haier says the campaign will promote its AI smart-home products, citing more than 130 million registered smart-home users as of the first half of 2026.
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