Tencent's Green Bubble short drama app takes on ByteDance's Hongguo
Overview
Tencent has promoted its Green Bubble short drama app at scale since late September 2026, after upgrading its former WeChat official short drama mini-program, GeekPark reports.
Green Bubble's payout rule sets a minimum of 10 minutes of effective viewing per user, and top new dramas can earn up to 100% revenue incentives.
According to QuestMobile data cited by GeekPark, ByteDance's Hongguo had 168 million daily active users in July 2026. GeekPark reports Green Bubble's top drama heat at about 21.19 million, against more than 40 million for Hongguo's top 100 charts.
Written by AI from the articles below · updated Oct 15, 10:20 PM ET
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- GeekParkNewsTencent launches Green Bubble short drama app to challenge ByteDance's Hongguo
AITencent has pushed its Green Bubble short drama product into large-scale promotion since late September, after upgrading the former WeChat official short drama mini-program. Its payout rule sets a minimum of 10 minutes of effective viewing per user, with top new dramas eligible for up to 100% revenue incentives. Hongguo's daily active users reached 168 million in July 2026, according to QuestMobile, while Green Bubble's top drama heat is about 21.19 million against Hongguo's 40 million-plus on its top 100 charts.
Heat trend
Not enough continuous observations to show a trend yet.