Prediction to my friends at OpenAI. I still don't know if this is real, but fwiw, I think it's pretty risky to try a rebrand that is a very transparent rename when the field of AI as a whole is the politically radioactive bit. It seems more likely to play into and deepen the trust crisis than to alleviate it. I do think "datacenter" is a bad name primarily because it isn't descriptive / evocative of what actually happens there, but "campus" isn't all that descriptive either. Maybe call them "chipcenters" because it's exactly what they are
Achiam warns OpenAI's "compute campus" rebrand risks deepening trust crisis
AIJoshua Achiam says OpenAI's apparent shift from calling its facilities "datacenters" to "compute campuses" is a risky rebrand, since AI is politically sensitive and the rename looks transparent. He says "datacenter" is a poor name because it does not describe what happens there, but "campus" is not much more descriptive, and suggests "chipcenters" instead.
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NOMENCLATURE WATCH: Just got my first email from OpenAI referring to their data centers as 'compute campuses'View quoted post on X
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Original title: Prediction to my friends at OpenAI. I still don't know if this is real, but fwiw, I think it's pretty risky to try a rebrand that is a ve...