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Meta-commissioned YouGov study finds 84% of APAC small business owners use AI

1 article1 sourcesince Oct 14Last article 3h ago ·

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Meta releases a YouGov study of 3,983 small business owners in nine Asia-Pacific markets, finding 84% currently use AI. Meta says 76% of those owners report a positive productivity impact and 71% a positive impact on revenue or sales over the past 12 months.

The study also finds 86% of owners say small businesses need more guidance to gain the full benefits of AI. Cost is the leading training barrier, cited by 51%.

The markets surveyed are Australia, Singapore, Vietnam, Indonesia, Taiwan, India, Thailand, Japan and Hong Kong. The figures come from Meta's own announcement of a study it commissioned.

Written by AI from the articles below · updated Oct 14, 9:45 PM ET

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Oct 14
  1. Meta NewsroomOfficial
    Small business owners in nine APAC markets say AI boosts productivity but want more guidance

    AIA YouGov study commissioned by Meta of 3,983 small business owners across nine APAC markets finds 84% use AI and 76% report a positive productivity impact. Most owners (86%) say small businesses need more guidance to gain the full benefits, with cost the leading training barrier at 51%.

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