Haier says it led 2026 Double 11 online appliance sales for 15th straight year
Overview
Haier Smart Home says it finished first across the whole web in sales during the 2026 Double 11 shopping festival, its 15th consecutive win, as of 24:00 on November 11.
The company says it led in refrigerators, washing machines, water heaters, freezers and water purifiers, and that AI-equipped home appliances grew 23%. The claim comes from Haier's own statement as reported by Leiphone (雷峰网); no independent sales data is cited.
Written by AI from the articles below · updated Nov 12, 5:00 AM ET
Check the sources:
Article timeline
The articles in this story. Times are ET.
- LeiphoneNewsHaier wins Double 11 sales lead for 15th straight year
AIHaier Smart Home says it finished first across the whole web in sales during the 2026 Double 11 shopping festival, its 15th consecutive win. The company says it led in refrigerators, washing machines, water heaters, freezers and water purifiers, and that AI-equipped home appliances grew 23%.
Heat Trend
- Current comparable heat
- 9
- Peak comparable heat
- 9Nov 12, 5:00 AM ET
- Change in past 24 hours
- –
The trend compares only continuously observed participants, so its scope may be smaller than the current heat total. Hover or tap for hourly heat; use arrow keys with a keyboard.