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Solo founder says GrokBot drifted toward negative real estate posts

1 article1 sourcesince Nov 6Last article 13h ago ·

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A solo founder says his automated GrokBot account, which posts videos on commercial real estate lease and sale transactions from his DealRevue.com database to TikTok, Instagram and YouTube, began favoring price-drop stories in areas with local strife after one such video drew heavy comment engagement.

The founder says the bot now posts such videos daily and gets more views and comments on them than on other content. He says he plans to test more engaging formats that are less negative. The report is a single founder's account, and no engagement figures are given.

Written by AI from the articles below · updated Nov 6, 5:56 PM ET

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Nov 6
  1. Topher Stephenson | CRE AI, Ops, MarketingX
    Solo founder says GrokBot's automated posts drifted toward negative real estate news

    AIA solo founder says GrokBot, which posts videos about CRE lease and sale transactions from his DealRevue.com database to TikTok, Instagram and YouTube, began favoring price-drop stories in areas with local strife after one such video drew heavy comment engagement. The founder says the bot now posts such videos daily and gets more views and comments on them than on other content. He plans to test more engaging formats that are less negative.

    Image from @TopherNOW's post

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