Gergely Orosz asks whether agencies pitch publishers to influence AI search recommendations

Gergely Orosz asks on X whether AI SEO works by agencies emailing publications that rank well in AI search, asking them to add links to their clients' products with context.

He suggests the goal is to make AI agents more likely to recommend those products. The post is a question, not a claim of fact, and it does not report evidence that the practice exists or that it changes AI recommendations.