Salesforce agrees to buy Braze for about $5.66 billion
Overview
Salesforce has agreed to acquire customer engagement platform Braze for about $5.66 billion.
Braze Class A shareholders will receive $47.50 in cash per share. Salesforce says the deal is expected to close in fiscal 2028, subject to shareholder and regulatory approvals. Braze shares rose more than 50% on Tuesday after closing at $30.04 the previous day, according to CNBC. Salesforce shares slipped roughly 1% that morning.
Written by AI from the articles below · updated Oct 20, 10:22 AM ET
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- CNBC · TechnologyNewsSalesforce agrees to buy Braze for $5.66 billion, sending Braze shares up 50%
AISalesforce has agreed to acquire customer engagement platform Braze for about $5.66 billion. Braze Class A shareholders will receive $47.50 in cash per share, and the deal is expected to close in fiscal 2028, subject to shareholder and regulatory approvals. Braze shares rose more than 50% on Tuesday after closing at $30.04 the previous day.
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