Apple CEO John Ternus reportedly presses Craig Federighi to speed up AI and Siri
Overview
Apple CEO John Ternus reportedly pressed senior VP Craig Federighi to accelerate Apple's AI roadmap beyond necessary Siri improvements, according to Bloomberg's Mark Gurman, citing anonymous sources.
Gurman's Power On newsletter says Ternus is frustrated by Apple's slower embrace of AI compared with competitors.
A later Gurman report says Ternus wants Federighi to deliver a Siri AI agent that can compete with OpenAI's Dots or Meta's Muse. It says Siri control of Apple's first-party apps is expected with iOS 27.3, with third-party app integration likely in the spring, enabling tasks such as ordering through Grubhub or booking through OpenTable.
Gurman also reports that Apple is changing development cycles for iOS 28 and other major platforms to allow more time for coding and feature exploration. Apple has not confirmed these reports.
Written by AI from the articles below · updated Nov 8, 3:17 PM ET
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Developments
2 developments
- Nov 8, 2:18 PM ET · 1 articleApple reportedly accelerates plans for a more agentic SiriThe Verge · AI: Apple is pushing Siri toward agentic features and third-party app control
- Nov 8, 1:04 PM ET · 1 articleApple CEO reportedly pushes to accelerate AI developmentGizmodo · AI: Apple CEO John Ternus reportedly pushes to speed up AI work beyond Siri
Article timeline
The articles in this story. Times are ET.
- The Verge · AINewsApple is pushing Siri toward agentic features and third-party app control
AIBloomberg's Mark Gurman reports that Apple CEO John Ternus is pressing AI chief Craig Federighi to speed up Siri's roadmap. Siri's control of Apple's first-party apps is expected with iOS 27.3, with third-party app integration likely in the spring, enabling tasks such as ordering through Grubhub or booking through OpenTable.
- Gizmodo · AINewsApple CEO John Ternus reportedly pushes to speed up AI work beyond Siri
AIApple CEO John Ternus reportedly pressed senior VP Craig Federighi to accelerate the company's road map beyond Siri improvements, according to Bloomberg's Mark Gurman, citing anonymous sources. Gurman reports Ternus is frustrated by Apple's reluctance to embrace AI with the urgency of competitors. Apple is also reportedly changing its development cycles for iOS 28 and other major platforms to allow more time for coding and feature exploration.
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