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Google expands ads in AI Mode to international markets

2 articles2 sourcessince Oct 28Last article 1h ago ·

Overview

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Google will bring ads in AI Mode and multi-turn ads to international markets, according to a TechCrunch report on Alphabet's third-quarter results.

The report does not give a launch date or name the markets. Google says sponsored product listings in AI Mode already reach click-through rates comparable to organic listings.

The announcement came as Search advertising growth slowed to 12% in the quarter. Alphabet shares fell 8% after the results, and a separate X post by indigo (@indigox) puts the after-hours drop at about 10%, which he attributes to search growth slowing for two straight quarters. He also says advertising made up 64.28% of $127.577 billion in revenue and Google Cloud 24.07%, a figure the post presents as the first time pure search fell below 50% of revenue.

Written by AI from the articles below · updated Oct 28, 6:38 PM ET

Check the sources:

Latest developmentOct 28, 6:13 PM ET
Google's search growth slows as cloud reaches nearly a quarter of revenue

Developments

2 developments

  1. Oct 28, 6:13 PM ET · 1 article
    Alphabet shares fall 10% after earnings as search growth slows
    indigo: Google's search growth slows as cloud reaches nearly a quarter of revenue
  2. Oct 28, 5:48 PM ET · 1 article
    Google expands ads in AI Mode to international markets
    TechCrunch · AI: Google expands AI Search ads globally as core ad growth slows

Article timeline

The articles in this story. Times are ET.

Oct 28
  1. indigoX
    Google's search growth slows as cloud reaches nearly a quarter of revenue

    AIindigo says Google released Gemini 4 Carbon less than a month after Gemini 4 Argon, and Google's shares fell about 10% after hours on earnings. He attributes the drop to search growth slowing for two straight quarters, while Google Cloud's doubling growth is more promising. Using the post's figures, advertising was 64.28% of $127.577 billion in revenue and Google Cloud was 24.07%, with pure search falling below 50% for the first time.

    Image from @indigox's post
  2. TechCrunch · AINews
    Google expands AI Search ads globally as core ad growth slows

    AIGoogle will bring ads in AI Mode to international markets, alongside multi-turn ads, as Search advertising growth slowed to 12% in the third quarter. Google says sponsored product listings in AI Mode already reach click-through rates comparable to organic listings. Alphabet shares fell 8% after the results.

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