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How a Kenyan startup is rethinking AI for small businesses

AIFastagger, a three-person Kenyan startup, builds AI models that run offline on low-power phones. Its Auni assistant, integrated into M-Pesa's business app, analyzes mobile-money transaction data for about 6,000 businesses, such as barbershops and restaurants, and gives marketing recommendations.

AIWhy it matters.

The article shows how device, connectivity, and data constraints in Kenya shaped a small AI product, offering a concrete case of building for users rather than adapting Western designs.

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IEEE Spectrum · AI · Lucila Pinto · spectrum.ieee.orgPublished · added here