Aston Martin uses back-end AI for operations while keeping AI agents off its website

Aston Martin CIO Steve O'Connor says the carmaker applies AI to back-end operations, such as configure-price-quote, and screens each idea first for profit-and-loss impact and efficiency gains.

He said AI agents will never appear on the front end of its website because customers do not want that experience. Infor's CloudSuite Automotive tool delivers new features almost as soon as they are released, according to O'Connor.