# Phota Labs launches free iOS app that turns everyday photos into pro-style shots

> Original title: Phota Labs uses AI to turn everyday photos into professional-looking shots

- Source: TechCrunch · AI
- Published: 2026-11-12T17:00:00.000Z
- Bad Influence: https://badinfluence.news/items/m9bdhyg75zep54afjkva5p6fp
- Original: https://techcrunch.com/2026/11/12/phota-labs-uses-ai-to-turn-everyday-photos-into-professional-looking-shots/

## Summary

Phota Labs launches a free iOS app, an AI personal photo assistant that transforms everyday snapshots into images that look professionally photographed while preserving authenticity. Users pick photography styles, from subtle edits that keep the original lens and composition to dramatic changes such as fisheye lenses and alternative angles. The startup, backed by a16z with a $5.6 million seed round, plans an Android app later and may explore a freemium model.