# OpenAI describes Runway's use of ChatGPT Image for marketing assets

> Original title: With the @runwayml plugin in Codex and ChatGPT, you can see how a character from your prototype moves, try a different opening shot for a...

- Source: OpenAI Developers
- Published: 2026-11-10T20:52:39.000Z
- Bad Influence: https://badinfluence.news/items/kfdphlaojuwdog5wfoccw4lgt
- Original: https://x.com/OpenAIDevs/status/2120258357533749755

## Summary

OpenAI says Runway's marketing team uses ChatGPT Image to produce more assets each week, as shared by Anthony Maggio. The post also says the @runwayml plugin in Codex and ChatGPT lets users see how a prototype character moves, try different opening shots for a trailer, or turn a product photo into a video ad.

## Post

With the @runwayml plugin in Codex and ChatGPT, you can see how a character from your prototype moves, try a different opening shot for a trailer, or turn a product photo into a video ad.

Anthony Maggio shares how Runway’s marketing team is using ChatGPT Image to produce more assets each week.

[Video](https://badinfluence.news/api/img-proxy?u=https%3A%2F%2Fpbs.twimg.com%2Fmedia%2FHWyurO2awAAcZqL.jpg&mode=thumb&exp=1794528000&sig=9768ebaca6c14b3e)